Superdrug will start checking Botox customers for body dysmorphic disorder (BDD)

(Metro.co.uk) - Superdrug will screen Botox customers for mental health problems after doctors raised concerns that some may have body dysmorphic disorder. 



Professor Stephen Powis wrote to Superdrug after the pharmacy chain announced it would be offering Botox and dermal fillers on the high street. Superdrug currently offers Botox for £99 and dermal fillers for between £125 and £349 for people aged 25 and over. The treatments start from £99 at the London flagship store (Picture: PA) The procedures are available at its flagship store on The Strand in London as part of a trial before being potentially rolled out to other stores. Following the intervention by Prof Powis, the medical director at NHS England, Superdrug has agreed to put in place extra safeguards to protect those suffering from anxiety about their body or another mental health condition. Anyone wanting Botox or fillers will be screened for conditions such as body dysmorphic disorder using questionnaires developed by psychologists in the field. Questions include how often somebody feels anxious about certain parts of their body, their level of distress and how often they look at the part of their body they hate. Other questions focus on how often anxiety about their body interferes with day-to-day activities.


The procedures are available at its flagship store on The Strand in London as part of a trial before being potentially rolled out to other stores. Following the intervention by Prof Powis, the medical director at NHS England, Superdrug has agreed to put in place extra safeguards to protect those suffering from anxiety about their body or another mental health condition. Anyone wanting Botox or fillers will be screened for conditions such as body dysmorphic disorder using questionnaires developed by psychologists in the field. Questions include how often somebody feels anxious about certain parts of their body, their level of distress and how often they look at the part of their body they hate. Other questions focus on how often anxiety about their body interferes with day-to-day activities.

As part of the screening, if a nurse practitioner suspects somebody is suffering from poor mental health, they can urge customers to visit their GP or get help from the charity Mind. A 14-day cooling off period would also be put in place. Currently there is no statutory regulation for private cosmetic surgery. Prof Powis said: ‘Pressures on young people’s mental health are greater than they ever have been, with families and the health service too often left to pick up the pieces. ‘The lack of tough checks on cosmetic surgery means that the public is dependent on businesses taking voluntary steps to get their house in order, leaving people avoidably exposed to dangerous practices.

‘Businesses that take action to deal with people responsibly, work to prevent harm and set themselves a high bar for their practices should make others follow suit.’ In a statement, Superdrug said: ‘We remain fully committed to including recommended protections for mental health. ‘We met with the NHS to ensure we have the highest safety standards and quality of patient care. ‘We’ve always assessed a patient’s mental health as part of our Skin Renew consultation process.


Read more: https://metro.co.uk/2019/01/19/superdrug-will-start-checking-botox-customers-for-body-dysmorphic-disorder-8361013/



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